PEST - Analysis and SWOT - Analysis as the Most Important Tools to Strengthen the Competitive Advantages of Commercial Enterprises. Mediterranean Journal of Social Sciences, [S. l.], v. 6, n. 3, p. 705, 2015. Disponível em: https://www.richtmann.org/journal/index.php/mjss/article/view/6606.. Acesso em: 31 mar. 2025.