Social Networks Addiction: Could Social Advertising Help?

Authors

  • Maria A. Mitina
  • Elena G. Popkova
  • Lilia V. Ermolina

Abstract

With the development of modern technologies, society continues facing new problems which are reflected in the products of social advertising. One of these problems which draws more and more attention of the society is an issue of social networks addiction. However, the results of the recent research and analysis of advertising content, devoted to the topic, showed that specialists and professionals pay comparatively little attention to this issue, in spite of its popularity and topicality. The conclusions of this work may provide a direction for the further research.

DOI: 10.5901/mjss.2015.v6n3s6p177

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Published

2015-06-17

Issue

Vol. 6 No. 3 S6 (2015): June 2015 - Special Issue

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite

Social Networks Addiction: Could Social Advertising Help?. (2015). Mediterranean Journal of Social Sciences, 6(3 S6), 177. https://www.richtmann.org/journal/index.php/mjss/article/view/6806