The Challenges for the European Tourism Sustainable

Authors

  • Denada Olli Lecturer at ‘Fan S. Noli’ University, Faculty of Economy, Department of Marketing, Branch Korça, Albania.

Abstract

The purpose of this paper is to stimulate action to make European tourism more sustainable and to maintain this as a continuous process. The concept of sustainable development has been widely accepted as the basis for planning and managing the way we live now and in the future.Sustainability is all about understanding impacts and being alert to them all the time, so that the necessary changes and improvements can be made. In this study discuss some key challenges that must be addressed if these aims are to be met. Many of the challenges identified below are relevant to more than one of the aims of sustainable tourism, with a combination of economic, social and environmental implications.A critical objective for tourism sustainability in Europe is to ensure that the destination management process fully embraces sustainability objectives and principles.This study has set out the key challenges for making European tourism more sustainable, mechanisms for tackling them and the responsibilities of the main players. It has also set out a general action framework. All organisations and stakeholders should now consider how they can best contribute to taking this forward, at all levels.

DOI: 10.5901/mjss.2013.v4n9p464

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Published

2013-09-30

How to Cite

The Challenges for the European Tourism Sustainable. (2013). Mediterranean Journal of Social Sciences, 4(9), 464. https://www.richtmann.org/journal/index.php/mjss/article/view/1100