Shaping Students’ Character through Edutainment Strategies

Abstract

This study aims to describe and to analyze how creative school shapes the character of students through edutainment strategies. Character building is very important so the school need to design the curricula to develop students’ character. Creative schools can use edutainment strategies to shape students' character, which provide enjoyable learning process. This qualitative-descriptive study used interviews, observation, and documentation for collecting the data which are analyzed qualitatively. The results show that the school as a creative school with edutainment-based character building, designed innovative ideas involving various activities namely, 1) Tilawah and Tahfidz (recitation and memorization of) Qur'an that formed character of religious and likes to read; 2) multiple language program that built friendly, communicative, responsible, and disciplined students; 3) computer education that developed creative and curious; 4) outdoor learning that included the character values: responsible and care for the environment; 5) leadership and entrepreneurship that resulted the students to be responsible, independent, disciplined, socially caring, and honest; 6) inviting native speakers that created the character of friendly and communicative.

Received: 7 July 2021 / Accepted: 17 September 2021 / Published: 5 November 2021