The Integration of Social Media in Integrated Marketing Communication: A Systematic Review and Theorical Framework. Academic Journal of Interdisciplinary Studies, [S. l.], v. 12, n. 6, p. 159, 2023. DOI: 10.36941/ajis-2023-0161. Disponível em: https://www.richtmann.org/journal/index.php/ajis/article/view/13555.. Acesso em: 23 dec. 2024.